What is a Deal?

A Deal is an investment opportunity in a startup company listed on the Play Money platform. It is the top-level entity that investors browse, evaluate, and decide whether to back.

Each deal contains everything an investor needs to make a decision: the company name, funding round, pitch materials, videos, documents, and team information. Deals are created and managed by the ops team through the admin panel.

How Deals Relate to Other Entities

When a deal is created, a default SPV (Special Purpose Vehicle) is automatically created alongside it. The SPV is the legal entity that actually pools investor capital -- think of the Deal as the "storefront" and the SPV as the "bank account" behind it. A single deal can have multiple SPVs if needed.

Investors don't invest directly in a deal -- they invest in the deal's SPV. But from the investor's perspective, they just see the deal and click "Invest."

Key Deal Details

Every deal includes:

• Company name -- the name of the startup
• Funding round -- the stage of investment (Pre-Seed, Seed, Series A, Series B, etc.)
• Minimum investment -- the smallest amount an investor can commit (default: $500)
• Default display amount -- the suggested investment amount shown to investors (default: $1,500)
• Industry -- primary and optional secondary industry classification
• Deadline -- optional deadline for the investment opportunity
• Brief description and summary -- short and long descriptions of the opportunity

Deal Lifecycle

Every deal has a Deal State -- Draft, Open, Paused, Closed, or Cancelled -- that summarizes where it is in its lifecycle. Deal State is kept in sync automatically from publishing and from the attached SPVs. Today it is informational only, but it is the state model that future features (investor filters, reporting, automations) will be built on, so it should be treated as the source of truth starting now. See Deal State for the full breakdown.

Visibility to investors is still controlled separately through publishing and sharing settings -- see Publishing & Sharing. For details on the SPV lifecycle, see What is an SPV?.

What Admins Can Do

• Create deals with company information and pitch materials
• Publish and unpublish deals to control investor visibility
• Toggle sharing to enable or disable public sharing links
• Manage content -- add videos, founder profiles, quotes, and documents
• Download investor lists as CSV (basic or detailed)
• Delete deals (super admin only, blocked if investments exist)